So I was at Arden Fair Mall and I sat on a bench, then i noticed this. I've walked by this many times but this was the first time i really noticed it. In the bottom right it says "Your people. Your place. your stuff." It also shows all the bags of the stores they have in the mall. The way they keep using "Your" is pathos because they're appealing directly to the audience. It seems like it's saying this is all yours and this is where you belong. Also, the words "people", "place", and "stuff" all seem pretty vague. I think they're left vague so that it includes everything it doesn't target only one specific thing. For example, it says "Your place." Your place for what? Just "Your place." Like it's saying Your place for everything and anything. Also, all the bags of the stores they show, i think this displays all the stores they have as well as all the stuff they have for you. Like they're trying to say "look at all the stores we have for you, we have all this stuff for you to buy, a lot of variety!" Furthermore, I'm not sure if they're actual bags of the stores is just a coincidence because they could have just showed the store names. However, this could show that you could have all this stuff from all these stores because when you get a bag you're usually getting something from that store.
I think the message they're trying to send is this place is yours, you belong here, and your people are here too. And this is your stuff and this part says that you should buy this stuff then it's your stuff. A big role in this message is you, it's centered around you and they try to make it seem like everything here is just for you.
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